Zoe Sands on the art of social selling

Zoe Sands is head of digital marketing EMEA at Juniper Networks. Over her 18-year digital career to date Zoe has seen a lot of changes. She has been at the forefront of driving digital marketing innovation for brands such as Hyundai, the Chartered Institute of Marketing, Eicon Networks and Cisco.

We caught up with Zoe to talk about changes in digital and why "social selling" is a big focus for her right now.